Instagram · 3.3M views
Dad, NW Indiana / Chicago
@micah.hescott
73K typical views90K followers · Dad routines after the office job
Nava / UGC creators / Parents
UGC creators who are parents.
These are real parents who make videos on TikTok and Instagram. Each one says who they are in their own bio, and their posts show it. Typical views run from 2.2K to 73K a post. Tell us your brand, and we find the 5 who fit it best and send them free, within a day.
Numbers are each creator's typical views on recent posts, checked November 3, 2026.
Instagram · 3.3M views
@micah.hescott
73K typical views90K followers · Dad routines after the office job
Instagram · 1.7M views
Corporate mom in NYC
@courtney.rozay
37K typical views56K followers · Commute, toddler and work-mom life
TikTok · 704K views
Millennial dad of 3, Texas
@ordinary.papa
20K typical views17K followers · Dad life, garage gym, kids
TikTok · 136K views
Toddler mum, UK
@diolavender
18K typical views99K followers · Toddler mum routines and vlogs
TikTok · 109K views
Girl mama, Charlotte
@lasanderswinkler
5.4K typical views18K followers · Mom life, errands, baby #2
Instagram · 1M views
Millennial mom of 3, Kansas City
@rachelsantschi
5.2K typical views32K followers · Toddler and newborn chaos, funny
Instagram · 1.7M views
Girl dad x3, Atlanta
@warrendevarennes
4.4K typical views15K followers · 9-5 dad routines and family life
TikTok · 134K views
Working mom
@taylorsilas_
2.2K typical views4.3K followers · Corporate mom, honest and funny
Who hires them
Brands that sell to parents
Baby gear and kids' products, family meal kits, sleep and parenting apps, family finance and insurance, kid-safe tech.
Briefing
How to brief parents
- Kids on camera are the parent's call, and many don't show faces. Plan shots around hands, the house and the parent.
- Real mess sells. A spotless home looks staged.
- They film at nap time and in the evening. Give them a few days, not a few hours.
How we check
Real people, no AI
We start from the creator's own bio, then read their posts: active lately, on topic, views that hold up against followers, and no engagement traded in groups. A person reads every profile before it reaches you.
Start free. Pay when it's working.
Your top 5 parents, ranked for your brand, are free. Then Solo is $27 a month for 25 new creators of one type, and Pro is $97 a month for 100 across up to five types. Or we message them with your brief and bring back the ones who said yes, quoted per creator.